Well, I guess you can produce a watch with good WR, a rotating bezel and a "legible" dial and call it a dive watch; that doesn't make it fit for purpose, though, and on this one I'd suggest that it's a classic case of form over function. I don't think lack of detail on the dial and bezel markings that look pretty confusing to me (and would no doubt be more so underwater) will attract the diving community in their droves, but then again I guess time will tell when the production model is released. To suggest that this is a dive watch, though, just seems self-indulgent to me.