My conclusion- you need a new sound engineer😄
Kidding aside, I interact with youngsters all day long and believe me, they would all love to own a Rolex if they could afford one. There are quite a few who actually have one.
As a side note, two of them started their forays in WISdom very recently with Speedies.
I think you could make the same argument for any quality (OK, more expensive!) watch brand though.
Older people tend to have more disposable income, it's that simple.
My reference to 'celebs' was an indication that younger people with the funds seem to like Rolex too, but it seems I have to discount this demographic as 'unrepresentative' and take the word of someone with no experience of the brands he damns and praises...
Anyway, I don't think anyone's questioning the sound engineer's ability to record sound well (well, I'm not, I wouldn't know where to start and I may well not ever have heard anything he's recorded, but clearly having no knowledge or experience is no bar to assessing the quality of watches, so maybe I can?).
M.
Not wishing to flog this particular conversation to death but there are many 'ultra premium' brands that are predominantly owned by older people (cos they are normally the ones that have the money to buy them) but which I would suggest are not perceived by the general public to be old farty.
Look at Ferrari. I'm sure, like Rolex, they are mostly owned by wealthy older people but their brand is not, as far as I am aware, associated with the older gentleman. In fact, it's quite the opposite. I doubt my sound engineer 'everyman barometer' pal would describe Ferrari owners as 'old men'.
Well it's getting flogged, but I remain unconvinced that Rolex is perceived as an old man's brand except (on the evidence provided) by someone with no knowledge of the subject.
It would be like me commenting on the relative coolness of contemporary bands or how brands of motorcycles are viewed, worthless...
It's rather odd to find myself portrayed as defensive about the Rolex brand as I neither own nor covet any of their watches, I just can't comprehend how someone with no knowledge or experience of watches is being portrayed as representative of the general view...
M
Last edited by snowman; 3rd March 2016 at 23:41.
Breitling Cosmonaute 809 - What's not to like?
It's the fact that he has no knowledge of the subject that makes his opinion valid in a funny kind of way. He is non WIS and as such I'd suggest his is closer to the average person's perception of watches and watch brands than you or I could ever be. I was genuinely shocked to hear him refer to Rolex as an old man's brand but the more I think about it, the more it makes sense.
Mmmm. Well I'm surprised.
His view certainly seems at odds with the recognition level of Rolex as a brand in the wider public.
We'll have to agree to disagree but his view strikes me as unrepresentative and largely irrelevant, except as a personal view.
Perhaps you should have asked him about Ferrari too :)
M
Breitling Cosmonaute 809 - What's not to like?
Rolex is unquestionably a recognised brand amongst the general public. That says nothing about how old their owners are perceived to be by that same public.
I will ask him what he thinks about the Ferrari brand when a suitable opportunity arises.
For what it's worth, before I started doing what I love for a living, my background was marketing (communications and strategies).
I remember talking to friends about this a few years ago. It just came up in pub talk, I didn't bring it up.
The general sentiment was that none of them would know a Rolex without reading the name on the dial. I pointed out that the watch I was wearing was a Rolex Datejust and a couple of them just said something along the lines of it being an old man watch.
From what they said, it was the look of a machined bezel Datejust rather than the perception they had of all Rolex watches.
Is this a reference to my sound engineer pal? If so I'd once again suggest that his opinion, as a non-WIS member of the general public, is a valid one.
Him thinking that Rolex is a brand for old men is his opinion. You can't really accuse him of not knowing what he is talking about since he, like everybody else, has an opinion on common/well known brands. It's not a case of being right and wrong. There is no right and wrong answer.
His suggestion that Tag are a 'worthy' product/brand most likely speaks to the massive efforts Tag goes to associate the brand with certain brand ambassadors. It's difficult to think of Tag without conjuring up an image of Leo De Cap looking youthful and awesome.
Until I read this^^^^ I couldn't have named a single Tag brand ambassador. I guess I'm not concentrating enough
Perhaps he has, but that wasn't my point.
They were passing comment on a specific watch, not making sweeping generalisations.
You did, though, say the only brand he'd heard of that he thought was worth anything was TAG, you didn't say he'd seen watches from these brands, but if he has, fine, I don't think it matters as you didn't say he said "The Datejust is an old man's watch", but said Rolexes were for old men.
The point is not whether he's entitled to his view (right or wrong), but that he seems (although you're presenting, possibly, a different scenario now) to come from a position of limited knowledge and experience.
He might well believe Rolex watches are just for old men, but (as with my Mercedes comparison) it doesn't mean his view is correct or widely held. He's a sample of one.
I just asked my 23 year law student daughter to name some watch brands, the second (after Tissot which is the only watch she owns) was Rolex, so your engineer now represents a middle aged view of Rolexes, counter to educated young non-WIS.
What does that tell us? Absolutely nothing... like his view that TAGs are the ONLY watches worth anything AND Rolex watches only appeal to old men...
If anyone wants to believe every person under 50 thinks Rolexes are for old people, I don't really care as I don't have any strong feelings about Rolexes, but I do think its a little strange to put so much faith in the views of one person with opinions that don't seem that representative...
M.
Last edited by snowman; 4th March 2016 at 11:30.
Ah, right. And when I was under thirty every penny of disposable income went on booze. I know George Clooney is Omega because I found myself facing huge picture of him on Oxford St. I know who Roger Federer, Novak Djokovic, Rafa Nadal and Andy Murray represent, because I've wasted even more of my life on tennis than I have on watches.
Oh and I know John McEnroe advertised those bizarre Titanium and Gold Omegas that don't seem to get mentioned much these days:
LMVH have been pretty open that they want Tag Heuer to be the entry level brand which the young worker buying his first watch goes to and then they move onto other business units/brands in the family. Although they still do some higher end ones for older customers, it's not where the focus is.
There's Edwards Lowell in Zachary Street in Valletta - never dealt with them - also in the same street the Swiss Watch Club who deal in used Rolex. They are nice guys, occasionally have bargains but I winced recently at the steel/gold Oysterquartz, badly polished with rounded edges, for just short of €5k.
IMO Malta isn't the best place for keenly priced retail therapy.
More importantly, which visiting band is playing in May?
Adrian
More importantly, which visiting band is playing in May?
Adrian[/QUOTE]
I'm playing with a David Bowie tribute at the University Theatre :-)