Quote Originally Posted by Mouse View Post
Silly question......could Rolex manufacture enough watches to fulfil world-wide demand if it wanted to? Or is supply genuinely an issue?
Rolex forte compared to a lot of other brands was and almost just in time production/supply to AD’s, even when demand wasn’t that high. The AD had stock, sometimes years old for certain slow moving models, but more popular watches had a short wait. I’m sure they could replicate that again easily, even when they have their new facilities fully operational - as overall worldwide demand has increased substantially.