6% across the board, 4th January, you heard it here first.
6% across the board, 4th January, you heard it here first.
Clearly they aren’t charging enough already. I think their next move should be to burn down their factory. The leftover stock would then be worth billions
Haha yes burn the factory :)
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Mick P says they are under charging at RRP so that's good enough for me.
I'd go 10% with the Brexit factor.
Wow, 6% mid covid. That’s some increase.
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They grey dealers know there market and forcing up the grey as Rolex do makes any increase look small when compared.
6% is no surprise i mean but more a shame to increase like that now. Business is business.
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Have they ever announced an increase over a month early?
I thought they liked this cloak and dagger business where it was always the 1st of the month and the AD’s only found out the night before.
I can see the logic in announcing this to increase the Xmas sales for AD’s of datejusts and the like. As for the SS some would say a 6% increase on a watch you can’t buy anyway is irrelevant.
Do you think it would be wise to sell all my bitcoin and invest everything in Rolex watches for my pension portfolio?
who does it effect if you cant buy them anyway?
A 6% increase across the range would not surprise me at all, I am surprised its not more in fact.
it might be worth me keeping hold of my date just 41 for a further couple of months then in that case!
Could be even more if we have a Brexit no deal and additional UK duties become applicable.
The UK Global [no deal] tariff is already published. No change to the tariff on automatic wristwatches of non-precious metals.
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Well now your names and the shops names vanished from the warranty card, the main selling route is via grey dealers.
Good news, not unexpected.
Rolex are not based in the EU.
You would expect such price increases would lead to lower demand and higher availability as Rolex would want to maximise production to avail of the increased margin. However in reality, the opposite will most likely happen with Rolex being a Veblen good. If this price increase rumour is true, there wont be a Rolex on display anywhere until after 5th January.
I just googled it and then quizzed my dad on it he didn’t know the word either
I would imagine AD's have no problem hitting targets - and even if they don't, they always have the excuse that they hadn't the stock to sell.
My understanding is that the margin is generally around 37%. From that, the dealer has to pay all the bills and run his business. It’s not a fortune. Especially when dealers have to invest so much to meet Rolex expectations.
It must feel a bit like being a fish on a hook.
Last edited by paskinner; 22nd November 2020 at 21:25.
Appreciate this is another ‘heard it here, Rolex price rise soon’ story, but in practice do Rolex price rises usually include Tudor ?
I vaguely recall they do, but does anybody have a definitive answer ?
Excellent news- keeps out the riff-raff
It’s going to be a double whammy with the VAT increase on luxury goods Rishi is bringing in to pay down the Covid debt.
Rolex hike the price, people get annoyed, people still buy there watches. The grey dealers stock value goes up! In a nutshell that’s what happens on January 1st.
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