Iconic - I actually sent the first one back because the bezel had a large amount of play (damaged in shipping I think). Second was fine-ish, another member here mentioned that they went to an Omega boutique and they aligned the bezel to his satisfaction - all they had to do was move and replace the insert. I wasn't counting on extra damage, and should have just lived with the watch how it was. But that's the benefit of hindsight.
I'm sure I am going to get an onslaught of 'you didn't even buy it from Omega' comments, true - but I still have a valid international warranty. Buying from Iconic has weakened my position in terms of getting any money back (something I'm not going to explore from Iconic) but such a simple warranty issue shouldn't have turned out like this.
It's the same with the repair of anything, if companies too a little more time to get the fault fixed properly, they wouldn't have to waste time and money dealing with complaints. It's not difficult.