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Thread: Have TAG gone mad ?

  1. #1
    Master blackie's Avatar
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    Have TAG gone mad ?

    Wtf is this now. A David Guetta edition watch.
    Ffs I love TAG but they are trying my patience now

    uploadfromtaptalk1426703819634.jpg

  2. #2
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    Quote Originally Posted by blackie View Post
    Wtf is this now. A David Guetta edition watch.
    Ffs I love TAG but they are trying my patience now

    uploadfromtaptalk1426703819634.jpg
    So what? They have been irrelevant since the eighties.

  3. #3
    I would love to own a Bert Postlthwaite ltd.ed vacheron. At least Bert is well known

  4. #4
    Master Alansmithee's Avatar
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    Just accept that tag's shift further downmarket is going to see a lot more of this...

  5. #5
    Master blackie's Avatar
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    Quote Originally Posted by GrandS View Post
    So what? They have been irrelevant since the eighties.
    To you. Perhaps.

  6. #6
    Master
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    You're not going to like me for this, but I own a Monaco and it's the only Tag model that has any interest for me, cliché or otherwise. Just can't find anything inspiring in the current range.

    So the answer to your question is a resounding yes.

    SGR

  7. #7
    Grand Master
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    Quote Originally Posted by GrandS View Post
    So what? They have been irrelevant since the eighties.
    You certainly take umbrage when people dump all over the relevance (or otherwise) of high-test Seikos!
    ...but what do I know; I don't even like watches!

  8. #8
    Master
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    I quite like the style of that one.
    His name on the dial isn't the most appealing thing in the world, but it wouldn't put me off buying one.

    I'm fairly sure that these sort of watches and endorsements are to attract the younger crowd, and I feel that it's working for them.

  9. #9
    Master blackie's Avatar
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    I like it Kev apart from the bloody name on it

  10. #10
    Master blackie's Avatar
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    Mind you I suppose it's better than saying Spring Drive

  11. #11

  12. #12
    Master
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    Quote Originally Posted by dreamboat10 View Post
    Dave, it doesn't end there -

    https://instagram.com/p/0XGBEJkL52/

    :)
    Formula One model... with Christiano Ronaldo branding... is this a hint he's driving for McLaren next season, or is it the absolutely shocking branding exercise I think it is?!

  13. #13
    Master RJM25R's Avatar
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    Quote Originally Posted by dreamboat10 View Post
    Dave, it doesn't end there -

    https://instagram.com/p/0XGBEJkL52/

    :)
    I don't mind that, but I couldn't buy one!

  14. #14
    Master RJM25R's Avatar
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    Quote Originally Posted by GrandS View Post
    So what? They have been irrelevant since the eighties.
    Rofapmsl at comments on irrelevance from a SEIKO fan!

  15. #15
    Master blackie's Avatar
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    Quote Originally Posted by W44NNE View Post
    Formula One model... with Christiano Ronaldo branding... is this a hint he's driving for McLaren next season, or is it the absolutely shocking branding exercise I think it is?!
    Well. That's it now. What next ? An Ashley Young divers watch

  16. #16
    Master
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    Quote Originally Posted by blackie View Post
    Well. That's it now. What next ? An Ashley Young divers watch
    It just doesn't make any sense does it? F1 models have always been motorsport related... look at the Gulf models etc. To base it on a Footballer is just plain strange, but they'd probably say "f1 can refer to other sports and sports personalities at the top of their game..." followed by more marketing crap.

  17. #17
    That cr7 tag is awful.

  18. #18
    Master Marios's Avatar
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    Awful designs. Really awful.

  19. #19
    Master RJM25R's Avatar
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    Quote Originally Posted by Marios View Post
    Awful designs. Really awful.
    Doesn't stop Hublot..... They made an art of bad design lol!

  20. #20
    Master
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    Quote Originally Posted by W44NNE View Post
    It just doesn't make any sense does it? F1 models have always been motorsport related... look at the Gulf models etc. To base it on a Footballer is just plain strange, but they'd probably say "f1 can refer to other sports and sports personalities at the top of their game..." followed by more marketing crap.
    At least the footballist is a pro sportsman. How are they supposed associate D Guetta with the F1 range?
    Last edited by Dynam0humm; 19th March 2015 at 02:57.

  21. #21
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    After that there was only one way for TAG to go.

  22. #22
    D d dangerous......

  23. #23
    Master Shakespeare's Avatar
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    Quote Originally Posted by Dynam0humm View Post
    At least the footballist is a pro sportsman. How are they supposed associate D Guetta with the F1 range?
    The problem (for us) is that TH is aligning its models with celebs/personalities that they think their target customer base aspires to. Forget the history of the Heuer brand and the F1 models, both of which were clear motorsports links.

    It's 'Peter Andre/Kerry Katona/other gossip rag half-wit goes to Iceland' marketing.

  24. #24
    Master dice's Avatar
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    Argos Rotarys are better designed than this. Who is TAG employing to design these things?

  25. #25
    Journeyman JMH's Avatar
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    Ahaha, so glad i did not buy an Aquaracer! The brand devalues at lightning speed.

  26. #26
    They certainly do seem to have a strange selection of ambassadors now, i'm still happy with my collection of Heuer branded TAGs :)

  27. #27
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    Tag knows celebrity endorsement never hurts but in this case I don't see it working. They're trying to attract the younger age group. I don't see them being successful because I know most people in my age group, I'm 24, just don't care about horology. So to think they are gonna drop alot of money on a watch with Guetta's name on it is just not gonna work.
    Last edited by jeg5263; 19th March 2015 at 19:42.

  28. #28
    Craftsman
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    Young idiots with small brains and big credit limits will love this up.

  29. #29
    Don't like any of them but this one I do!

    http://www.ablogtowatch.com/tag-heue...rix-composite/

    But the price is madness....

  30. #30
    Craftsman Ray's Avatar
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    Have TAG gone mad? Possibly. Quite possibly.

    Last edited by Ray; 20th March 2015 at 01:48.

  31. #31
    Craftsman
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    Yes they have. Definetely. Awful design.

    -OD

  32. #32
    Grand Master Dave+63's Avatar
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    The company I worked for in the early nineties were making automotive heat shields using carbon/resin composites.
    I also did some work with unidirectional carbon fibre composites although this was for strength/weight properties rather than aesthetic.

    Who'd have thought that 25 years on it would be new and innovative technology!

  33. #33
    Master
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    They really don't do anything for me. I like a handful of their classic / famous designs, but everything (especially this new stuff) is dreadful.

  34. #34
    Oh my, those must be some of the ugliest watches I've ever seen. Seriously. I'm even going to say fugly.

  35. #35
    Master
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    Quote Originally Posted by W44NNE View Post
    It just doesn't make any sense does it? F1 models have always been motorsport related... look at the Gulf models etc. To base it on a Footballer is just plain strange, but they'd probably say "f1 can refer to other sports and sports personalities at the top of their game..." followed by more marketing crap.
    As an ex-purveyor of marketing crap in the high-tech and luxury goods sectors, even I am cringing at this watch.

    SGR

  36. #36
    Having lost my shirt already on a calibre 36 Tag with the zenith movement I swore I wouldn't go near one again.. This just reinforces my decision..

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