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Dave in Wales
10th April 2009, 07:29
Being a 'relative newbie' and not inclined to read the whole of this forum. Could someone
please explain to me in simple terms, 'what it's all about' or perhaps suggest a link.

Why, because I'm interested.

Dave

Glamdring
10th April 2009, 14:26
'Broadarrow' was Eddie's brand until Omega bullied him out of it going through the US courts.

Skipper
17th April 2009, 16:24
It's what often happens when a small guy goes up against a corporate giant, in this case Swatch Group/Omega. Happens all the time to some poor sod! :angryfire:

jango
30th April 2009, 21:53
:lol: I guess it's better to settle out of court than end up doing time!

Bernard
10th June 2009, 11:55
:lol: I guess it's better to settle out of court than end up doing time!

I guess it's better to avoid companies that think that such practices are the way to go...

N-Omega...

jrpippen
10th June 2009, 13:49
Did eddie have it first?

andrew
24th June 2009, 18:40
Did eddie have it first?
Thought this was worth dredging up. Short answer: yes. It's like Omega claiming that it invented the word "chronometer". Sure, it's been in business longer than Eddie but the word has been around for hundreds of years and (inter alia) is a symbol of British government property, not some the American wholesale wing of some piss-ant luxury-plaything manufacturer :evil:

Barryboy
29th June 2009, 14:55
All of us sympathize with Eddie on this one. In theory Eddie could fight this one out and possibly even win, but the legal costs would finish him long before that and Swatch know it. This is quite a common legal practice in the US and is widely accepted - I used to know the legal name for it but can't think of it at the moment.

IIRC there was a broadly similar case in the 1980's when Ford introduced the Sierra - a company manufacturing kit cars named Dutton popped up and proved they had been marketing a car with that name for a few years. Ford tried the bully-boy legal approach but as they were dealing with a UK court not the US legal system they eventually agreed a financial compromise with Dutton to buy out their rights to the name.

Dave E
3rd July 2009, 16:30
This is quite a common legal practice in the US and is widely accepted - I used to know the legal name for it but can't think of it at the moment.



The term you are looking for is, "Being Total Arseholes", hope that helps :)

leo13
6th July 2009, 22:44
I don't know whether this applies to branding and trademarks. But I know in the design world if someone creates a product and another company comes along and creates the same thing the original designer can claim 'prior art' even if they don't have a patent. I could be very wrong though and it may not apply to trademarks.

Cheers,
Leo

Bionic Man
30th July 2009, 17:18
Why would a company like omega even waste time on something as petty as this its bullsh$t.

swanbourne
30th July 2009, 17:23
Why would a company like omega even waste time on something as petty as this its bullsh$t.

Because they can. World domination and all that.

Eddie

hkperfection
13th October 2009, 17:08
cool!!!!!

Freezer104
1st December 2011, 09:08
cool!!!!!


????What's this

phil h
1st December 2011, 09:33
cool!!!!!


????What's this

What is it? It's a 2 year old response to a thread, which was finished.

Credit bump.