Reply With QuoteCould the emerging middle and upper classes of India and China be causing a drain on luxury items in general? e.g. the middle class in India and China has doubled over the last decade to, India 300m and China 700m.
Chris, read the first sentences of your two paragraphs together. Seems like their strategy is in fact working pretty well...Originally Posted by chrisparker
“Hi, I really, really, really want a steel Daytona”
”Sorry sir, no chance, but has Sir seen this lovely white gold version?”
Could the emerging middle and upper classes of India and China be causing a drain on luxury items in general? e.g. the middle class in India and China has doubled over the last decade to, India 300m and China 700m.
Have you been on the Rolex group on FB run by Matt Forehand? Far East: endless, endless pictures of mega-collections of Rolex. If they were ever to hit the market in a short time-scale, prices would drop sharply.
Many car manufactures in Europe inc Fiat and BMW close for a month in summer.
"Once is happenstance. Twice is coincidence. The third time it's enemy action."
'Populism, the last refuge of a Tory scoundrel'.
A little while back I went to a talk given by Stuart Gartner of Norton Motorcycles, he said that they deliberately keep supply and the prices high, it encourages the price of the second hand market and ensures a steady supply of new punters for motorbikes on the grounds that they will never loose money, does this sound at all familiar?
Coincidentally Norton are sponsored by Bremont!! says it all really :-)
Was a good talk mind you
Scottie
Fair point in isolation but those are two pinnacle pieces which aren't representative of Rolex sales overall; I just don't get the overall hype about Rolex=unobtainium when they shift >1m pieces a year.
These are high demand luxury items - the same applies to getting a top of the range Ferrari, or latest Hermes bag...why should Rolex be any different for the most desirable models.
I'm not saying there's nothing in your argument- indeed I agree with you in large part - my point is more that the claimed shortage is OVER-hyped when you consider how many they sell, and that the reality is that the vast majority of models - including SS divers - are easier to get than most people imagine.
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I'd certainly agree that it isn't anything like the entire range that there's an issue with.
On certain models it's not a UK only phenomenon... not sure you can get a steel Daytona anywhere for example.
Bremont are no longer in partnership with Norton and haven't been for a while.
It's a mental strategy whatever it is.
I'd happily buy a Daytona at 9k if they were readily available - they should be, we're a couple of years into their production run. I may even buy one at 10-11k if there wasn't anything else in that price bracket I preferred.
I honestly can't see what they stand to benefit by creating hype/demand, it doesn't make me want to buy one of their other watches and they're not profiting from the inflated grey market prices.
Rolex - decide on a price, make the watch available.
Last edited by Chairman LMAO; 25th March 2018 at 13:58.
For a Daytona, in the UK, with zero purchase history? I doubt you would ever get one. That's assuming they actually accept your name.
Presumably the fact that people and businesses are now trading watches for a profit is a big factor. Not sure how long Watchfinder and C24 have been operating and how big they are now compared to a few years ago.
I’m sure there has always been an element of trading but prices and profits on SS Rolex make it very lucrative nowadays.
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