Originally Posted by
walkerwek1958
Very interesting, nice to see the psychology of shopping analysed this way.
Does it affect me?...........I think not, but it probably did at certain points in the past. Nowadays I only buy stuff I really want and only if I can afford it . Most marketting isn't aimed at men in my age group (late 50s), probably because we've got more sense than to buy stuff we don't need.
When it comes to buying new watches it's 95+% brand/image. OK, most people don' t buy a watch if they don't like the look of it, but some do.That's why folks walk around wearing a watch thst's way too big for them. It' s irrational to base a watch purchase decision on features/capability,or technical spec, this approach works with TVs and cars, but it falls down badly with watch choice. Applying rational criteria would result in buying cheap watches such as Seikos or G shocks, no-one would buy a Rolex Sub!
Paul