With two shops selling the same product across the road from each other, it makes sense to see which one will offer the best deal.
One said it'd be s three year wait for the exact model he wanted, the other had one sat in the window and therefore offered the best deal at that time.
What's not to understand, it makes perfect sense to me?
And that really is what some fail to grasp. Its not exclusive to rolex either but, seeing as rolex are at the top of their game, they're the easiest example to quote and, due to their position, the BS will always be easy for the ADs to spout.
Pointing this out isn't anti-rolex - just anti-BS - but it, without fail, triggers the defence mechanisms of the usual suspects who, without thought, turn it into an "Either youre with rolex or against them!" Situation in their minds.
Its possible to love a brands products but recognise related BS when you see it.
Last edited by Umbongo; 30th March 2017 at 07:37. Reason: Autospell!
Yep its all just marketing. Have any of you tried to purchase a Hermes Birkin/Kelly bag? Not only do they never have any in store (like daytona), you need to make an appointment, then they ask you what you want (ie colour, leather, size). Often IF in the off chance they have a birkin/kelly bag, they will bring one out which wont be the one you asked for and asked if you would like to purchase. Once you purchase, you go on a log, and cannot purchase more than 2 bags in a year Quota'd globally. Its just how exclusive marketing works i guess.
[QUOTE=Dave+63;4299546]It's not about liking Rolex and buying or not buying Rolex, the thread is about the BS being sprouted by ADs at the moment and people being made to jump through hoops just to be able to buy one.[/QUOTE
If you don't like the BS go somewhere else and let the market take over. This whole thread is a storm in a teacup.
The simple reality is that Rolex are in demand and if an AD takes a dislike to someone, for whatever reason, he can politely tell them to bugger off and sell the watch to someone else who will be walking in fairly soon.
Rolex are obviously working to re-establish the brand and are cutting back on supply. I have been recently travelling around Europe and there are hardly any SS watches in any Rolex ADs anywhere. Rolex setting out to become exclusive again. That is good if you like it and tough if you don't.
Erm, yes that's exactly it. 2 shops opposite each other. I go into shop a), before looking at shop b) opposite. Shop a) salesman says 'it's a 3 year wait, the 5513 is incredibly hard to get' so I leave, cross the road and go into shop b) noticing they have a 5513 in the window. I then go inside and buy the watch. I then pop back into shop a) and let the salesman know I just bought the watch minutes after he'd assured me I'd have to wait 3 years. Which was clearly rubbish and another example of 'creative fibbing' from a Rolex AD. Perhaps I should add that shop b) told me they had another 2 in stock and had a 5513 in the window almost always (which was the case for years in the late 80's to mid 90's i seem to remember) so the guy in shop a) would have known it was there. That's the story, nothing hard to understand, and no criticism of Rolex watches, just the 'holy grail' bs perpetuated by a brand mass producing watches.
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I understand going to both shops to get the best deal, that's sensible. What I don't get is, why bother going back to shop a) just to go "ner ner ner ner" seems very childish to me. Besides which the shop a) sales person isn't going to give a SH!T anyway
May be that particular AD has a wait list, they did not say "you can't get one elsewhere"
You have no way of knowing that
Last edited by nunya; 30th March 2017 at 10:38.
[QUOTE=MrGrumpy;4299730]Very sensible, but kind of removes the fun from forums such as this though!![/QUOTE
Mr Grumpy
One of the biggest mistakes that watch enthusiasts make is that they presume that everyone else is gawping at their watch. The simple truth is that most people gawp at the more attractive members of the opposite sex or shop windows etc. The last thing you gawp at is someone elses watch.
Right now, this very moment, I am wearing a 39mm watch and I will bet my bottom Dollar that no one else even notices it.
Most of us buy a Rolex for personal pride and making it slightly harder to buy than something else adds to the kick you get out of it.
Regards
Mick
Oddly, I always look at the watch if I can. But then ladies look at shoes when appraising a man apparently.
Rolex (other brands are available) Hype and BS ?
No problem – don't inhale, just walk on.
But beware, it’s the secondary exposure, the insidious sclerotic peddling of it here which gets you.
Actually I thought the salesman was the plonker in this instance - I don't like being lied to. I'm also not sure how i rattled your particular cage, threads like this always go so the same way when Rolex gets ant negativity whatsoever. The story told happened years ago when the 5513 was available new, in 2017 I probably wouldn't rise to the salesman in question, they all tell porky pies to get a sale, that's the way of the world. Hey they're only watches though - the reason i have the U1 is it's the watch i had when i realised all the flipping and spending on watches was a bit futile and pointless. Posts like you're remind me there are still plenty out there who think it's terribly important.
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Eh? Wish I'd never bothered uttering a word on this thread. I'm very lucky the nice man let me buy a lovely Rolex back in the late 80's, I probably didn't deserve that particular model as they are for wealthy underwater frogmen and I wasn't worthy. The salesman probably genuinely believed there was a 3 year waiting list for the 5513, as he was almost blind and therefore unable to see the display of stainless steel sports models in the window of his competitor across the road, which he would have passed if he'd bought a sandwich or burger for lunch. Unless he bought a lunch box with him in which case he'd have walked past it on the way to and from work. Maybe he lived upstairs at the 'AD' and never had any interest in his competitor across Bond Street, and never ventured outside due to agrophibia. Or maybe he had an 80's fringed Duran Duran hairstyle which obscured his vision and genuinely believed the Submariner I requested to be subject to a 3 year waiting list. He was saving the stock in his safe just in case Simon Le Bon wanted one to wear in the groundbreaking video for their popular tune 'Rio'. Perhaps he was just rude, but nearly 30 years later I forgive him. I'm over it. But so scarred I can never wear a Rolex again because of the flashbacks to that fateful day. I'm reduced to wearing lesser, more regularly obtainable watches. Boo hoo
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Jesus dude, get a grip. You act like Rolex screwed your wife while you were at work. It's a watch FFS.
😋😂
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Actually the aneurism bit wasn't very nice. I know a guy who dropped dead of one at 45. Hey, it's only watches!!
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However, since purchases of high value luxury goods like Rolex watches are non-rational[1], emotional decisions, involving significant resources, it is perhaps not surprising that people act like jilted lovers when denied.
( For the avoidance of doubt, when I say "non-rational" it is not intended to belittle anyone's decision to buy a Rolex or other luxury watch. I'm the same, of course! But it is almost all about emotion and not about rational need. )
From a marketing standpoint is really interesting if a little worrying as a consumer. Does buying the one offered increase your chance of getting the one that you want next time?
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Ok, so you go to a shop, you buy whatever you're offered (having stipulated what you actually want) and then you're only allowed to buy 2 more objects a year, neither of which you can really choose?
Companies are cleverer than us.
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Emotions? – you’re too kind Mark.
We’re all watch junkies after the next natural dopamine hit or something more potent, more upmarket. Kind of brings the worst out in us that heroin.
Right now though, what with JP Chestnut's wholly unacceptable remark, I’m thinking Gollum when he’s lost it.
Last edited by forpetesake; 31st March 2017 at 10:46.
I think that the only thing that Rolex can be accused of is to limit the production of some models rather voluntarily. The s/s Ceramic Daytona being the only true model falling into this category. Anything else is pretty much readily available. Some idiot dealers like to paint it otherwise but any TZ member would easily see through it.
It creates some sort of halo around the brand. As others said, they make great watches and have been doing so for decades with added sport sponsoring etc.
Patek Philippe on the other hand plays a lot more than Rolex on that front: 5131, 5524g, 5711a, 5711p, 5712a, anniversary models, i could carry on. The willingness to create that artificial shortage and object of desire sentiment is even greater.
If one hates Rolex, then they should hate Patek Philippe with a passion!
If you are into cars, check what Porsche did with the 991r or gt models. You need to be 'invited' to give them your money! Don't get me started on Ferrari, they are the worst offenders on the hype and BS front...
Rolex as a brand is almost a saint when compared to the other superlative brands.
At the end of the day, it's us consumers who enable all these companies to get in such positions. As someone previously said: vote with your wallet!
Last edited by erics; 31st March 2017 at 10:31.
I agree and there is in fact some PP-hate on this forum for these very reasons.
Perhaps PP gets less attention because its watches are less attainable on price grounds and so capture people's attention less. Nevertheless, they do get some attention.
Absolutely.
From diver to desk diver to list jumper.
I can imagine that for those who last century bought a Rolex for it being a quality made reliable watch it must be irksome to be looked upon as prats who eagerly jumped on an imaginary list because it made them feel more self important still.
I find it hard to believe and would have expected watch lovers to have voted with their feet but apparently it is a coveted image as the whole thing sells succesfully; prospects even write about them being on the list like that is a desirable thing!!
Bitterness and drum banging, losing ground at a rapid pace