Had a blast on the bike this afternoon & headed down to Brighton for a cup of tea on the beach, followed by a wander round "The Lanes" which I've not done before.
The Classic Watch Company had the best range - loads of Rolex and generally not too silly pricing for a bricks & mortar dealer especially given the location.
http://www.classicwatchcompany.com/
The (I assume) owner seemed rather flamboyant to say the least though. Dressed like a pimp & sipping a cocktail.
Rather off-putting.