I think these are a bit lackluster and are just playing on the name of a legendary racing driver. Pretty generic styling/cases and not particularly cheap (although cheaper and more features than the Ball BMWs I guess).

The Endurance... The cities aren't for world time etc, they're just races won by Jo Siffert I think...

http://www.josiffert.com/fr/montres/endurance/

The serie 22... Bordering on tacky?...

http://www.josiffert.com/fr/montres/serie-22/