I like it. Struck me at first as rather psot-modern, but thinking more about it, it is not particularly ironic-more on the side of clever references to what it is displating-funtionality over wit, but very clever.
E.g. the winder is a very efficient design, noting the effect of how one winds a watch or turns it for that matter, allowing in the latter, not at the expense of the former, greater dexterity and fine control due to the 'leverage' coeficcient that can be effected byt eh triangualr or side-on wedge design.
The liquidesque face-back is more variable, but I like the dea of the background of time as liquif-expndable under heat and the pressure of this. It is very harmonious with tactile qualities and an attractive qualities.
Other tings to consider too, of course-what are the specs for example?
Sincerely,
Pottinger :)